**This procedure will guide you through how to regularly audit your website to identify improvements and boost overall performance.**



 

 

 



Performing a website audit every **three months** is a best practice that helps keep your sites efficient, consistent, and easy to manage. This frequency aligns with how search e**ngines crawl your pages to evaluate quality and relevance**. By updating your content regularly, you **improve each page’s score** and boost your site’s visibility.

Additionally, regular audits help maintain a coherent structure, remove outdated content, and ensure that your website reflects the current strategy and branding.



 

 

 



 

 

Audit Every 3 Months



 

 

 

 

 

 





 

 

 

 





 

 

 

 





## Step 1 | Create a Sitemap



 

 

 



The first thing you can do, and which will be very useful, is to **build your sitemap manually**.

Start by listing all the pages of your website in a file, giving you a clear overview.

You can use this [**spreadsheet** ](https://docs.google.com/spreadsheets/d/1vPiOhDuw2kV-XP6p3T5UPSwBzj5LRxmjIbHR1DbtwZY/edit?gid=134564452#gid=134564452)to structure your analysis and organize your pages effectively.



 

 

 



 

 

   ![site audit sheet ](/sites/g/files/dvc2391/files/styles/media/public/image/2026/03/Design%20sans%20titre%20%285%29.gif?itok=6fFGNya5)   





 

 





 

 

 

 





You can also **access your existing sitemap directly**.

Simply add /sitemap.xml at the end of your domain name (for example, www.website.com/sitemap.xml).

This is the quickest way to check if a sitemap already exists and to access it instantly. Find an example [**here**](https://docs.google.com/spreadsheets/d/1vPiOhDuw2kV-XP6p3T5UPSwBzj5LRxmjIbHR1DbtwZY/edit?gid=2121279732#gid=2121279732)**.**



 

 

 



 

 

   ![site map example](/sites/g/files/dvc2391/files/styles/media/public/image/2026/03/Design%20sans%20titre%20%287%29.gif?itok=SKIca5bu)   





 

 





 

 

 

 





 

 

 

 





## Step 2 | Remove Obsolete Content

### Many pages created before 2020 are likely outdated or no longer reflect the Group’s current identity.

#### **Focus On:**

- **Old pages** (before 2020) – e.g., *One Veolia*, *standardized templates*, *GreenUp 2024–2027 strategy*
- **Duplicate content** – pages that repeat the same information
- **Unused content** – pages with very low traffic or engagement

**Impact:** On average, **30% of pages** can be deleted or consolidated, making your site cleaner, faster, and easier to navigate.



 

 

 



 

 

 

 





## Step 3 | Restructure your navigation



 

 

 



### **Start here:** Consult your [dashboard](https://lookerstudio.google.com/u/0/reporting/5cbd73cd-e4a7-463e-b1b2-f18dfbf99d85/page/p_syh6z8isnd) to review page metrics.

Identify pages with low traffic or poor performance, and focus your efforts where they will have the greatest impact.



 

 

 



 

 

   ![sites dashboard](/sites/g/files/dvc2391/files/styles/media/public/image/2026/03/Design%20sans%20titre%20%2810%29.gif?itok=yJ5ihMJj)   





 

 





 

 

 

 





 

 

 

 





## Step 4 | Update & create content



 

 

 




### Find the tutorial to learn how to use templates here

[Click to access](/node/2071)

 

Create and update your pages using existing templates to ensure consistent, well-structured content aligned with One Veolia standards.



 

 

 



 

 


#### Ready-to-use templates for your website

[Download here to import](https://drive.google.com/drive/folders/1NxMOb6r5U0I7lDzvWOqGAAOQ79k-4_GK?usp=drive_link)

 



 

 

 

 

 

 





 

 

 

 





 

 

 

 





## Key Benefits



 

 

 



#### Better UX 

Easier to navigate, no overload



 

 

 

 

 

 



 

#### Faster site

Lighter and more efficient



 

 

 

 

 

 



 

#### **Higher SEO**

Improved search rankings



 

 

 

 

 

 



 

#### **Lower footprint**

Less storage, greener site



 

 

 

 

 

 



 

#### **Full control**

Streamlined back-office management



 

 

 

 

 

 



 

#### **Regular audits**

Keep content relevant and consistent



 

 

 

 

 

 



 

 

 





 



 

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